“Written with simplicity, transparency, and warmth, the book reads like a conversation with someone who has spent years watching what helps teams thrive and what quietly destroys them.”
Most managers get promoted because they were great at their last job. Then they’re handed a team with no playbook. The result is undermanagement, the most common management mistake: unclear expectations, inconsistent communication, and a lack of accountability.
In Managers Who Build Trust, trust expert and executive coach Justin Patton gives managers that playbook. Four practical plays help you build the kind of trust that makes everything else easier: better conversations, cleaner accountability, and teams that show up for each other. It’s written for new managers, experienced leaders who need a fresh perspective, and leadership development programs.
Justin Patton
Create connections that help people feel seen, supported, and comfortable speaking honestly.
Give your team clarity about what success looks like and what each person is responsible for.
Address challenges directly while preserving trust and helping people move forward.
Notice the effort, progress, and behaviors you want your team to keep building on.
Justin Patton’s Managers Who Build Trust is a groundbreaking book that challenges traditional leadership assumptions by arguing that trust is the core ingredient of effective management. Although management can feel exhausting, messy, and thankless, it is one of the most powerful roles inside any organization because it has the potential to change lives.
Drawing on compelling research, Patton explains that most leaders mistakenly lead with displays of strength, control, and competence, believing this will inspire respect. Instead, this approach often creates fear, which suppresses creativity, engagement, and problem-solving. Trust, by contrast, unlocks psychological safety, collaboration, and long-term commitment. So, managers act as trust architects, shaping culture and morale through everything they say and do. And, the quality of their team’s experience and performance is tied directly to how intentionally they build trust. Patton also explains one of the greatest threats to trust: undermanagement. While many managers get promoted because of their past performance, they receive little to no training to prepare them for the demands of the role. As a result, teams often suffer from unclear expectations, inconsistent communication and a lack of accountability, and managers fluctuate between being overly permissive or overly involved.
At the heart of the book is a four-part playbook designed to help managers build trust intentionally and prevent undermanagement from taking root. The first play is building authentic relationships, which involves recognizing what the manager looks like at their best, cultivating authentic confidence, living in alignment with their values, maintaining personal energy, and setting boundaries. When employees can trust a manager’s true intentions, they will follow them out of genuine belief instead of obligation. The second play is setting clear expectations to ensure everyone is aligned on what matters, how success is defined, and how their individual roles contribute to the larger goals of the team. The third play focuses on performance conversations. Patton argues that managers who build trust lean into difficult conversations with honesty, empathy, and clarity. Instead of prioritizing being liked, they hold people accountable in a way that feels fair rather than punitive. The fourth and final play is recognizing what’s right through positive reinforcement. This is a powerful cultural tool that encourages repeat behavior, boosts morale, and helps employees feel valued.
Throughout the book, Patton weaves in broader lessons about leadership presence, communication, and culture, reiterating that managers are catalysts for change and guardians of culture. Their presence influences not only productivity but also how employees view themselves, their potential, and their future within the organization.
Written with simplicity, transparency, and warmth, the book reads like a conversation with someone who has spent years watching what helps teams thrive and what quietly destroys them. Patton’s insights are original, insightful, and have been carefully crafted in a way that helps readers understand the why behind each idea, making them that much more likely to be understood and implemented. For aspiring managers and seasoned executives, Managers Who Build Trust offers a wealth of knowledge on how to create teams that are engaged, aligned, resilient, and capable of extraordinary results.
“Great book and a ton of valuable information and perspective. Highly recommend.
If you manage people, or aspire to, Justin shares easy-to-digest, actionable, authentic ways to build connections while driving results.
This book, like his previous ones, is well worth picking up to read or to get for your team.”
Turn the ideas into shared learning with a keynote or workshop led by Justin.
Most managers aren’t struggling because they don’t care. They’re undermanaging. This workshop turns four trust-building plays into skills managers practice in the room and use the next day.
Nobody tells you the truth when they hand you the manager title. They leave out the difficult conversations you weren’t prepared for. In this keynote, Justin Patton gives managers four practical plays for building the kind of trust that makes everything else easier.
Order 50 or more copies of any Justin Patton book directly from Amazon, send your receipt, and Justin will lead a free virtual book talk for your team.
Yes. It was written for new and aspiring managers who want a practical playbook, and for experienced managers who want a fresh perspective.
Undermanagement is a lack of direction or guidance from a leader. It shows up as unclear expectations, missed one-on-ones, and avoided feedback. Justin Patton calls it the most common management mistake.
Build Authentic Relationships, Set Clear Expectations, Lean Into Performance Conversations, and Recognize What’s Right.
Yes. It was designed to be a resource for leadership development programs and cohorts. Teams that order 50 or more copies get a free virtual book talk with Justin.
Your Road to Yes! is about building trust in yourself and with anyone. Managers Who Build Trust applies trust specifically to leading a team.
